Thursday, June 2, 2011

From Salon: Welcome to Herman Cain's moment

Salon wonders if the recent rise of support for unlikely presidential candidate Herman Cain is due to recent changes in the media environment:

That Cain could rise so high in the polls so early in the process certainly speaks to the weakness of the current GOP field, and also to the unique appeal of his own story and message to Obama era Republicans (as Alex Pareene explained yesterday). But it also illustrates how significantly the online world and cable news has changed presidential politics.

. . . . It's infinitely easier for someone who would have previously been deemed a fringe candidate to gain exposure (and the credibility that comes with it) today. In Fox News, Republicans have found a cable news home. Unlike CNN 15 years ago, Fox needs a deep supply of Republican characters to keep its audience happy, so there's plenty of room for Herman Cain, and many others. Well-established blogs and conservative news sites can introduce and popularize new Republican faces and ideas overnight. Back in 1995, Keyes delivered countless speeches that mesmerized rooms with a few dozen Republican voters in them. If he was lucky, the speech would be televised by C-Span, bringing his message to a slightly wider world of conservatives. And once audiences watched the speech, that was it. There was no follow-up appearances on  "Hannity" or "Fox and Friends," no uploading it to YouTube for others to see, no Googling Keyes' name and finding a trove of other speeches, videos and television appearances. In a world of viral videos and 24-hour cable news, the Alan Keyes of 1995 might have made the early charge we're now seeing from Cain.