From NPR:
The budget battle is all about numbers: how much the government takes in, and how much it spends. But it's also a battle over words. Both sides have put a lot of energy into coming up with new ways of describing old concepts. It's part of the process of selling their ideas to the public. At the end of the day, the budget battle is political, and both sides choose their words carefully. Democrats, for example, don't like to talk about government spending, which has a bad connotation, so they talk about making investments in the country's future. Republicans say they want to get rid of the "death tax" — also known as the estate tax.