In case you were wondering what all the excitement was about October 15th, it was blog action day 2007.
As best as I can tell, it was an effort to use the blogosphere to raise awareness of a common issue, in this case the environment, by having multiple blogs post on the topic. Over 20,000 did, though I don't know how one determines whether this was successful. There are over 100 million blogs apparently--many dead. 20,000 ain't much in comparison, and who knows whether policy makers will take this type of things seriously.
But it's another example of how people are trying to figure out the best way to use this new medium.
