Saturday, February 16, 2013

From the National Journal: Courting the Twenty-Somethings

I've yet to list the specific proposals that President Obama laid out in his SOTU address last week - but that'll come soon. We should try to figure out the pros and cons associated with each as well as their likelyhood of being passed into law.

But all that assumes that the proposals were made in order to impact policy. Here's an argument there is a political aspect to those proposals as well. Specifically that they will help the president's party consolidate their appeal to the 20-somethings. |
Whatever its impact on the immediate policy debate, Obama’s speech marked a milestone in his effort to anneal the Democratic Party to that coalition’s priorities. Especially striking was how much of it seemed targeted directly at the massive and diverse millennial generation, born between 1981 and 2002. Obama addressed them repeatedly: by insisting that entitlement spending on the old must face some limits to prevent it from crowding out investment in the young; by framing climate change as a generational challenge; by pledging to provide young people with more training and to confront rising college costs; and by closing with a paean to citizenship that reflected their civic impulses. “They are the leading edge of where the country is headed ideologically as well as demographically,” one senior White House aide said.

. . . That course presents unmistakable risks. Obama’s social and environmental agendas could threaten Democrats running in red-leaning states and House districts, especially in the 2014 midterm election, when turnout among young people and minorities could drop. As Obama imprints this image on his party, Democrats are unlikely to hold majorities on Capitol Hill unless they can benefit more at the congressional level from the same demographic trends of growing diversity and rising education levels that are boosting their presidential position. And if economic growth doesn’t accelerate, young people and minorities could drift from the party.

But the direction Obama reaffirmed Tuesday will also challenge the GOP’s presidential prospects, no matter how Congress treats his proposals. As Hais and Winograd note, millennials represented under one-fourth of eligible voters in 2012 but will reach 30 percent by 2016 and 36 percent by 2020. Obama won three-fifths of them in 2012, and his coming collisions with Republicans on guns, climate, deficit reduction, and other issues will further identify the GOP with positions that polls show most millennials oppose.

When we start talking about parties, and party alignments we will hit the onglng question abotu which direction each party seems to be going, and specifcally whether we might be entering an era where the Democrats may dominate politics because their coalition is beginning to be larger than the Republican coalition. Is this part of that effort? It seems to be.